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JCPenney, JCP.com, Targets the Younger Audience

The homepage today has a big splash about the VMA awards. They spent many pennies on a multi-media deal with MTV.

This part of the site has a myspace feeling to it. JCP.com is rad.

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This entry was posted on Thursday, August 31st, 2006 at 6:53 pm and is filed under internet marketing, fashion. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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